The Solo Project provides inspiration, ideas, tools, and community for the country’s most ambitious soloists. We’re a media and research company, launched by the people who helped create and lead the Fast Company and Inc. Magazine brands.


Photograph by  Julia Robbs

Photograph by Julia Robbs

Our Job: Document the New World of Work


We profile the people of the solo movement, photograph their workplaces, identify the tools and gear and technology they count on, and bring to life the ways they create the teams and peer communities that enable them to do their best work. We document the business models that make them money. And we report on the personal operating systems (the solo OS) that soloists have designed to drive their lives — the practices and habits, strategies and tactics that fellow soloists can learn from and put to use.




George Gendron

Founding editor-in-chief, Inc. Magazine (20 years) … innovator of the seminal Inc. 500 ranking, focusing public attention on young, emerging-growth companies for the first time (led to creation of Euro 500, AllWorld’s growth-company rankings in the Middle East, Asia, and Africa, and partnership with Michael Porter of Harvard B-School to create the Inner City 100) … new ventures chief at Mansueto Ventures, where he founded The Build Network … inventor of Clark University Innovation & Entrepreneurship Program … long-time national leader in social sector (directorships and fellowships at City Year, Kaufmann Foundation, Community Wealth Ventures, Initiatives for a Competitive Inner City [ICIC], more)


Michael Hopkins

Editor-in-chief, MIT Sloan Management Review (award-winning turnaround) … executive editor, Inc. Magazine … founding managing director and editor-in-chief, The Build Network—the “catalog of ideas” for C-suite executives at mid-sized businesses … at the Monitor Group consultancy: managing director of joint venture between Monitor Group and the Financial Times to create Future Monitor, one of the earliest self-organizing online communities of global thought leaders … at MIT, developed new thought-leadership research models joining scholars and marketers … award-winning and anthologized writer on management, ideas, and culture


Patrick Mitchell

Founding creative director, Fast Company … 2-time winner of the National Magazine Award (6-time finalist) … creative director of O: The Oprah Magazine, Boston Magazine, Nylon, Success, the critically-acclaimed environmental journal, Garbage, many more … award winner from AIGA, Media Industry News, the Society of Publication Designers, Folio, more … significant history of editorial and branding work for non-profit, educational, and healthcare institutions (the Rockefeller Foundation, National Geographic Society, Johns Hopkins Medicine, Dartmouth, Harvard, Levi Strauss Foundation) … founding creative director, The Build Network

“Contentment is work so engrossing that you do not know you are working.”
— Donald Hall, former U.S. poet laureate